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Digital Media Marketing SEO - SMO - SEM

We at AMS Digital Solutions will ensure that your business is properly placed on the social media platforms/marketplace, based on that we will devise result-oriented social media marketing strategies/techniques to increase your wider brand visibility and increased sales across social media platforms.

SEO

SEO stands for search engine optimization. SEO is the process of taking steps to help a website or piece of content rank higher on search engines such as Google/Bing/Yahoo search. The key difference between SEO and paid advertising is that SEO is an “organic” ranking for which you don’t pay the engines to be in that space.

SMO

SMO is a technique designed to promote your product, service, or company through various social media channels. It includes video sites like YouTube, TikTok, Snapchat, networking sites like Facebook, Twitter, and LinkedIn, photo sharing sites like Instagram, and much more.

SEM

SEM is the marketing process of getting more visibility in search engines. You can do this by getting more traffic to your website via SEO, or paid traffic such as PPC and much more.

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Popular Social Media Platforms

WHAT OUR CLIENTS SAY

FREQUENTLY ASKED QUESTIONS

Your target audience are definitely active on one or more social networks where billions of people spend time daily. Brands commit resources to social media marketing to boost awareness, drive traffic, interact with customers, drive sales, build loyalty, and win advocates.

Social media users connect, share and publish information online. It allows news, videos or any important information to propagate to wider audiences within seconds. Some of the popular social media channels are: Facebook, Instagram, Twitter, Linkedin, Youtube, Pinterest, blogs and forums.

Traditional marketing involves advertising through TV, radio, magazines or newspapers, while social media marketing focuses on gaining traffic through diverse social media channels. Social Media Marketing is known to be a much faster and economical way to promote a brand or a service, than diverse types of traditional marketing methods.

Search Media Marketing or SMM is part of Search Engine Marketing. Both of these processes are focused on increasing visibility in search engines. While SMM deals with marketing websites on diverse social media, SEM goes much beyond that and tends to include method that can get search engine traffic like PPC advertising. For long lasting results, organic SMM is ideally the perfect solution.

As social media is evolving consistently, the results you get through it would depend on a number of variables. These include the time and effort being put into your social media marketing management process, as well as your audience and strategy. The fact that whether you are using paid ads or not would also influence these results. It is crucial to note that good SMM is a marathon and not a sprint, so expecting slow but good results would be a prudent move.

Comments and discussions lead to awareness of the brand. Recommendations or a good word from a friend is a major influencer. Social media popularity is picked up search engines and helps drive traffic.

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